Thursday, January 19th, 2012

6 notes

Behavioral economics and Facebook conspiracy theories

stylethatfker:

Timeline also makes branded posts (ads) look nearly identical to the actual content we’re on Facebook to see, so it follows that they’d be processed similarly.

Super interesting piece by Jeff Dechambeau on the psychology behind the new Facebook Timeline and how it could play into a shift in perception of ads.

(h/t @eignerchris)

Source: stylethatfker